In this webinar recap, we explore how to make your Go-To-Market (GTM) teams the star of your campaigns. Featuring insights from experts Nick Bennett, Shannon Curran, and Hana Na, this session covers actionable strategies for adopting a people-first marketing approach. From identifying internal influencers to amplifying events with digital tactics, this blog post breaks down all the key takeaways you need to elevate your marketing efforts.

Dive into the presentation slides, watch the recording, and access the full slide deck for an in-depth understanding of how to center your campaigns around your team and customers.