CMOs and CCOs Should be BFFs | Gainsight.com
Associated with
Mark Organ Mark Organ
Boaz S. Maor Boaz S. Maor
Posted Apr 10, 2017 18 min read
CMOs and CCOs Should be BFFs | Gainsight.com

A well-structured and budgeted Customer Success Marketing is the next step in the evolution of companies towards customer centricity. The next frontier is strengthening ties with other functions in the organization and embedding the CS team into the working processes of the rest of the corporation.

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