In 2013, Jodi Polasky was a 22-year-old fresh out of college in Duluth, Minnesota. She was working with the Boys & Girls Club when she came up with an easy idea to brighten her mentee's day: She would dress up as a princess. When she saw how overjoyed her mentee was, she decided to bring that same excitement to more families.

That simple idea soon blossomed into a thriving events business. Polasky has now hosted children's entertainment events like The Fairytale Ball in 36 cities nationwide. At each one, classic fairytale characters act, sing, and speak with the attendees - usually children smiling ear-to-ear.