Associated with
Virginia Sanders
Posted Jan 17, 2019
•
6 min read
Getting the Most Value from Your Customer Data Platform
The very first attempts to quantify amounts of data can be traced back 70-some-odd years ago.The so-called "information explosion" - a term coined in 1941 - refers to, among other concepts, the idea that information and data generation happens at an exponential and relatively predictable rate. The turn of the millennium 19 years ago and ... Continued
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