10 Ways Digital Marketing Enhances the Fan Experience
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8 min read
10 Ways Digital Marketing Enhances the Fan Experience

The pandemic made it clear how critical digital channels are for maintaining fan engagement, especially while in-person attendance at sporting events was restricted. As teams begin to welcome larger crowds into their venues, it will be important for them to strike a balance between digital and in-person touchpoints and find opportunities where both can come together to deliver exceptional fan experiences.

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