Is the End of Evergreen Content Here? the rise of "Ephemeral" content and the speed it has taken over our feeds, has brought a massive impact on social media and content marketing strategies.
First, there was Snapchat, then there were Instagram Stories, Facebook Stories, WhatsApp... the list goes on. But, what does the rise of ephemeral content mean for evergreen content? Is "short-lived" content the content of the future, and is the age of lasting content over for good?