Digital signage displays are an effective way to advertise products as they engage the audience with dynamic content. Marketers use digital signage software to update and customize the content remotely. The tool gives them insights into the signages' activity status, including technical health, viewer interaction, and duration of content, and allows them to schedule content for different times of the day in advance.

However, when it comes to investing in digital signage software, picking one tool can be confusing given the variety available in the market. We suggest you start by understanding the important features of digital signage software so that you know what to look for.

To help you with your search, this article highlights five key digital signage software features based on the ratings given by verified software users. We also include the highest-rated digital signage software for each feature.