Streamago, a trendy new live video streaming app, is becoming a natural phenomenon for today's millennials, delivering a new way to socialize through live video and live video selfies with friends, family and communities
Streamago wanted to engage and retain their users in Italy, Romania and other parts of the world by providing the users a platform and messaging specific to their language and regional preferences. The question posed
was how can we engage the users in the first 10 days after download in order to increase app launches and get users hooked early on

Streamago utilized CleverTap's powerful geographic segmentation and multi - language support to send personalized campaigns in the user's native language based on their geographic location (i.e., Italy, Romania, and other European countries). They sent out these campaigns on Days 1/3/7 which resulted in increase in App launched, Stayed on the app for 2 minutes or more and Clicked through rates on their content