We can all agree that affiliate marketing takes hard work but has the potential to drive massive amounts of traffic to websites. In today's digital world, referrals, recommendations, case studies, and endorsements are wildly powerful. The problem that most organizations encounter is they don't know how to make the most of their affiliate marketing program and, therefore, don't see the results they were hoping for. The most important thing to keep in mind is your affiliates' success is your success so, as an affiliate marketer, you have to work as a team and trust them.

It works like this:
1. Vendors keep their marketing costs low through performance-based payouts
2. Affiliates, or publishers, generate a passive income from affiliate commission they earn by promoting products, without any product-related cost
3. Consumers get a better chance of finding what they want.

Although there are many different ways to structure your affiliate marketing business, as well as multiple strategies you could test, there are five basic affiliate secrets that are the building blocks of success. The basic principle is you want to match the right products to the right affiliates in order to create marketing magic, and newbies, don't worry, we'll walk you through how to make it happen.