The Readiness Gap
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Andy Paul Andy Paul
Posted Sep 2, 2021 2 min read
The Readiness Gap

Sales analysts like CSO Insights have been reporting for several years that the percentage of sellers hitting quota is dropping in B2B sales. We've all heard that the number is roughly 50%. You might think that this situation would inspire a change in how quotas are set. However, I don't see sales leaders changing how [...]

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