How American Express Used Chatbots To Supercharge Customer Marketing Campaigns - Tars Blog
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Posted Jun 8, 2022 7 min read
How American Express Used Chatbots To Supercharge Customer Marketing Campaigns - Tars Blog

Founded in 1850, American Express (Amex) is a multi-national behemoth, specializing in payment card services. Although few remember this today, the emphasis on 'express' comes from its origin as an express mail venture in Buffalo, New York. Though far from being the Fortune 500 company it would eventually become; even in 1850, Amex was a [...]

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