Find the right Instagram influencers for your goals? Check! But what else do you need to know about advertising with influencers?  If your company is like so many others these days, you may be wondering how to recruit social media influencers or key opinion leaders (KOLs) to help your brand's cause or improve your influencer marketing. After all, after finding an Instagram influencer to collaborate with, for example, the idea of pitching that person to help you market and in essence advertise your brand can easily feel intimidating. So, how do you incentivize influencers to talk about your product