Devin Reed wants to make one thing very clear: personal brand > company brand. Devin is the Director of Content and Thought Leadership at Clari and an Advisor and Writer at The Reeder. And it's safe to say that he's a master of merging personal and company brand. Rachel is in awe of the way Devin shows up online-not only for his personal brand, but also seamlessly and authentically for his company brand. So as she reflects on how she can grow both her own brand as a founder, and the Share Your Genius brand in the marketplace, she knew he was the guy to turn to.