Before I joined OpenView as a senior talent manager specializing in go-to-market hiring, I was a salesperson myself. I was tasked with building out sales teams, and that's when I fell in love with recruiting.

At OpenView, I get to work with all our incredible portfolio companies, supporting their hiring efforts for go-to-market roles ranging from the individual contributor level to department head. I help with everything from identifying what kind of profiles we should be targeting, creating the job description, outlining the interview process, and managing the process all the way through to the offer.

What I've learned is that recruiting is very similar to sales. You really have to understand what motivates who you're speaking to on the other side of the phone (or Zoom call) and recommend and pitch relevant opportunities based on that motivation. A candidate sell deck is like the bridge between the two worlds of sales and recruiting-it's used to sell a job opportunity to a candidate.