Who says nice guys finish last? TrustRadius B2B peer reviews grow authority in AI search era
Posted Apr 9, 2025
Who says nice guys finish last? TrustRadius B2B peer reviews grow authority in AI search era

Recently, there was some data shared round and round on LinkedIn and Reddit about traffic trends to B2B review sites. Have B2B review sites taken a traffic hit due to Google's algorithm updates. Yes, it's established. What's the extent of it? Why is it happening? What does it mean for the future of B2B tech review sites? Now, those are the questions to ask. So, let's dive in.

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