Ranking well in search engine results is incredibly important for increasing traffic to your site. But did you know that even once you rank, there's more you can do to get people to click through to your page? In fact, one tactic, in particular, can convince people to choose your page over others ranked higher than yours - and it doesn't take more than 155 characters.

What is this magical tactic, you ask? Writing a compelling meta description. In this guide, we'll show you how to write meta descriptions that win clicks and give you helpful meta description examples for blogs and websites.