How to Choose a B2B Customer Data Platform. Is your Market Strategy Aligned with Your CDP's?
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Posted Mar 10, 2022 4 min read
How to Choose a B2B Customer Data Platform. Is your Market Strategy Aligned with Your CDP's?

Market strategy is always an interesting topic to me as a product and go-to-market professional. Most often I think about it from the point of view of the company strategy rather than from the perspective of the customer.

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