The Vital CMO-CFO Relationship
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Posted Nov 14, 2023 5 min read
The Vital CMO-CFO Relationship

How marketing leaders can advocate for their needs, while building a vital and healthy cmo-cfo relationship .I spoke with several marketing and financial leaders in the SaaS industry and aggregated their insights on how marketing leaders can advocate for their needs while building a partnership with finance to drive success for the entire organization.

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