Netflix (NFLX), the pioneer of the streaming video space, has had one of its most interesting quarters yet. While the Coronavirus placed millions of people at home, providing increased opportunities for growth, the streaming space has also become far more populated, as new competition shuffled the cards in select countries, with significant projections for global growth. We used Similarweb's alternative data to provide insight into how this streaming giant performed in Q1, right in time for Netflix earnings call.
1. In the last two weeks, US Visits to netflix.com sign-up page have increased by more than 100% YoY.
2. Daily Active Users for Netflix's Android app have increased 8.5% over last quarter, the biggest increase since Q1 2019
3. Worldwide unique visitors to netflix.com has hit an all time high in March
4. Developing markets fueled the growth in DAUs, while established markets struggled to grow