As Ceros grew from a single-product into a multi-product suite of interactive content design tools, they realized the need to shift from quantity to quality - from doing more to doing better. By consolidating onto Sales Hub, they streamlined their prospecting, empowered reps to have more relevant conversations and make stronger connections, increased deal generation, and accelerated growth. With a newfound focus on value over volume, Ceros scaled their business insightfully and achieved remarkable success.