As the holiday season approaches, nonprofits around the world gear up for Giving Tuesday – a global day of generosity and philanthropy. Since its inception in 2012, Giving Tuesday has gained momentum and become a cornerstone for nonprofit fundraising. In this blog post, we'll explore the significance of Giving Tuesday for nonprofits, discover the advantages of employing text fundraising for your campaign and emphasize the importance of setting up your texting campaign well in advance to avoid pitfalls and maximize success.