Associated with
Nir Eyal
Posted Oct 12, 2021
•
8 min read
5 Psychological Insights to Drive Your Multichannel Messaging Strategy
Although data and analytics can surely help guide your messaging campaigns, understanding what drives them at a subconscious level can be powerful. These psychological insights can take your push campaigns to the next level. This article will discuss some guiding principles and how best to apply them.
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