Retailers dream of collecting error-free product data from suppliers and publishing it efficiently across channels.

They put so much time, effort, and money into collecting the proper data from suppliers. But, more often than not, there are data inaccuracies that translate into poor online shopping experiences for customers.

Data collection - especially at scale - can be a nightmare for retailers.

There are very few solutions on the market that can comprehensively manage all the relevant types of product data collected from suppliers at scale. Existing solutions often value walled gardens rather than collaboration.

Retailers are faced with a difficult trade-off, having to choose between solutions that lack responsiveness, accuracy, scalability, or all three. Updating product data with speed and accuracy is critical to providing winning omnichannel shopper experiences.

That's where supplier experience management (SXM), also called SupplierXM, provides value.