3 min read
77% of B2B Buyers Say Making a Purchase is Too Difficult
The most successful B2B marketers are focused on providing information to buyers that makes buying easier. See how Graco is embracing buyer enablement.
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Modus Engagement
![Modus Minutes | Enabling Your Channel Sales Organizations [VIDEO]](https://main-app-production-public.s3.amazonaws.com/fws68mqn5rfr71n60i69x9lszltg "Modus Minutes | Enabling Your Channel Sales Organizations [VIDEO]")
Featured by Goldcast
