I've been really hot on TikTok recently. At the time of writing this article, I believe that TikTok and LinkedIn are two of the best platforms for people to go from zero audience to actually having one because of the ridiculously high organic reach.
The truth is, it really doesn't matter if TikTok is around in 6, 9, 12, or 24 months – that's not the point. I don't care if it's gone in a year. Here's why:
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