This week I chatted to Holly Enneking, the VP of Marketing at Lev.
I love Lev. And I want to copy their marketing. So it was awesome to dig into the detail with Holly about their 'All You Need is Lev' brand awareness campaign, which was hugely successful and has helped solidify Lev as a leading SalesForce partner.
We start off the podcast talking about channel marketing, which is Lev's main channel, before talking through the campaign that involved adding the word Lev to song titles and sending Bluetooth speakers to people who open their email campaign.
So fun.
Hope you enjoy the podcast, and if you do please leave a review and make sure you subscribe. We've got a ton of recordings in the backlog that I can't wait to release.
Read the full insight and more of the interview at www.thefxck.com.