Once thought of as only a passing novelty, voice search and digital assistants are here to stay. These days, 20% of searches on an Android are voice searches. Word recognition errors have also decreased over the last few years: less than 8%.
And when you factor in digital assistants like Siri, Cortana, and Google Assistant, many users are skipping search engine results altogether.

So is the concept of SEO, specifically mobile SEO, dead?
Not so fast.
In this piece, we'll go over how you can use voice and semantic search optimization techniques to improve your website's performance in mobile, voice and "interactive agent" search.