Social Spotlight: How Zendesk became the champions of keeping it human
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Michelle Grano Michelle Grano
Posted Mar 10, 2021 7 min read
Social Spotlight: How Zendesk became the champions of keeping it human

Zendesk is a service-first CRM company that builds software designed to improve customer relationships. How do they create B2B SaaS content that feels "warm?" And what can your brand learn from the "Champions of" keeping it human?

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