The best PPC keyword strategies are built on strong keyword choices and ongoing
improvement. You don't just set your list once and press "go." Start with
popular terms in your industry, measure what you run and then test potential
keywords.

That relies on a stream of relevant keyword ideas you can trust. Fortunately,
you have tools available to you that weave competitive intelligence and action
together.

This video and the article ahead will highlight the features that help you find
competitiv