You can download hundreds of social media analytics spreadsheet templates. One template for your Facebook page activity, one for strategy, and another for Twitter. Then you can have another one for your content planning. But is that really what you want? I'm not a fan of using spreadsheets for social media. In this article, I'm going to tell you seven reasons to go beyond a social media analysis spreadsheet if you want to get serious about social media management. More importantly, I'll also discuss the tools you can use to do it. The Truth About Spreadsheets Spreadsheets have been around