Associated with
Lindsay Tjepkema
Posted Sep 21, 2017
•
5 min read
Top 5 Questions to Ask When Choosing A B2C Marketing Platform
Investing in a New B2C Marketing Platform? Here's the scenario: your team has determined it's time for a new marketing platform. You're ready to make the switch, and then it hits: where do you start? For most B2C marketers, this means sending out a Request For Proposal, or RFP. Unfortunately, it can take a significant ... Continued
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