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Troy Sandidge
Posted Apr 4, 2022
•
9 min read
Earning The Trust Of Your Audience To Build Sustainable Brand Authority (Troy Sandidge)
Most people would agree that trust is important in a relationship. We value trust in our friendships, romantic relationships, and between colleagues. But the relationship between a company or brand and its audience and community is equally important to create and sustain trust to build adequate brand authority.
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