7 min read
Measuring ROI as a B2B marketer
As a marketer in the B2B industry, it can be hard to measure the value you bring through the content you generate.
Sure, your website analytics can help you assess how much traffic you are generating, and you can measure the conversions from visitors to sign-ups and subscribers... But those are just qualified leads you to hand over to the sales team. What about during the sales process itself?
More Ways to Read:
🧃
Summarize
--
The key takeaways that can be read in under a minute
Sign up to unlock
Worth the squeeze
Get access to the condensed version of this piece, and every other article on The Juice, and so much more.
Start a free account on The Juice and we'll send you weekly emails sharing which podcasts, blogs, guides,
etc. are trending with other marketing or sales pros. We call it the Top 5!
Other content from
Paperflite
