Content marketing is everywhere. Blog posts. E-books. Experts. Dos and don'ts and apps and subscriptions. For some, content marketing is a trendy buzzword. When a term is thrown around so frequently it can be hard to zero in on the deeper meaning-and even harder to determine how to apply it to your own small business. But content marketing is a reality and a necessity for today's small business owner. In this post we'll tackle six common questions from small business owners, and get you set to begin your own foray into content marketing.