On the show today is Laura Lopuch. Laura is a sales email consultant, AKA the "Queen of Cold Emails."

I wanted to bring her on because she's one of the few cold email experts who actually show their work and provide tangible examples of what works. She's written for Copyhackers and Unbounce as well as spoken at conferences like MicroConf and Shine Bootcamp.

You'll hear about email outreach common mistakes and how to fix them, tangible examples of how to use cold email for marketing, and Laura's frameworks so you can craft your own high converting emails.