Looking to Attract More Customers? Get Data-Savvy! | Cvent Blog
3 min read
Looking to Attract More Customers? Get Data-Savvy! | Cvent Blog

In today's digital business landscape, data has been widely touted as the new oil. Case in point: In 2019, Deloitte reported that data-driven enterprises perform better in the marketplace. Companies that register higher levels of digital maturity are nearly three times more likely than their lower-maturity counterparts to report significantly higher net profit margins and annual revenue growth, according to the report.

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