In this Tactical Tuesday episode, Sam and Vivien discuss the art (and science) of everyone's favorite part of recruitment...candidate cold calling.

Throughout the conversation, they emphasize the fact that cold calling is still an effective method for reaching potential candidates - but that there are a few key considerations to keep in mind if you want to increase your chances of success. With that in mind, they also provide tips on making the call itself - including scripts, personalization, objection handling, leaving voicemails, and effective follow-up strategies.