Though developing a nonprofit content marketing strategy can seem like a daunting or tedious task, the benefits of what it provides are usually worth the time commitment. For nonprofits, in particular, developing a content marketing strategy could be beneficial if it:

1. Helps people solve a problem they may be seeking information about
2. Teaches people something new
3. Inspires people to make a purchase, donation, or volunteer their time

Because a nonprofit relies on external financial donations and volunteer "people power", a strong content strategy creates a vital driving force for attaining resources.