Over the last 12 to 18 months, shaky economic conditions have created a market fraught with hesitancy. What's more, buyers are experiencing paralysis by analysis due to countless options and huge quantities of information.

Deals are stalling at best and falling through at worst: 56% of prospective customers who initially expressed interest in making a purchase say they hit a wall due to indecision. Buyers are being subject to an immense amount of scrutiny for every new purchase - in some cases, approvals are being escalated all the way up to the C-suite.