It feels good to book a new client - especially when it's your first (or first in quite some time). There's a sense of excitement, of validation, in seeing that when can we get started response in your inbox. It's also a little terrifying. You see, the selling stage is all talk. You're saying things, making promises, and laying claim to potential outcomes. Are you stretching the truth? I'd certainly hope not, seeing as taking that route as a salesperson is a surefire way to lose a client faster than it took to sign them on. No, the fear that's felt when