![How to Build Attitudinal Personas for Effective Audience Segmentation [Podcast]](https://main-app-production-public.s3.amazonaws.com/ewyilrwijolzhuvvifc7jdstzl2s)
Associated with
Randy Frisch
Susan Baier
2 min read
How to Build Attitudinal Personas for Effective Audience Segmentation [Podcast]
Susan Baier, Head Honcho at Audience Audit, joins the Content Experience Show to discuss better audience segmentation through attitudinal personas.
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