Why your ABM Strategy Isn't Working with Kristina Jaramillo
Associated with
Kristina Jaramillo Kristina Jaramillo
Billy Bateman Billy Bateman
Posted Jun 13, 2021 25 min read
Why your ABM Strategy Isn't Working with Kristina Jaramillo

Kristina outlines how to overcome a major pitfall in implementing ABM- not being personalized enough to your individual prospects