The vast majority of brands (92 percent) use video as a key part of their marketing strategy. Furthermore, 87 percent say that it provides a positive return on investment (ROI).

Are you ready to make video production a bigger part of your business's marketing plan? If so, you need to make sure you approach it in the right way.

Many clients want to jump the gun and create a video that doesn't meet their company's needs or goals. Meanwhile, others aren't even sure what video types exist and how powerful they can be when they're used correctly.

No matter which camp you fall into, we're here to help. Read on to learn about the different types of videos and how they can benefit your business.