Associated with
Tucker Schreiber
15 min read
How a Craving for Sriracha Sauce Led Two Entrepreneurs to Build a Business That Went Viral Overnight
Farbod and Kyle are two close friends living in New York City. They both love food, and share an affinity for spice. But every time they went out to eat together, they realized that one thing was always missing-the special ingredient for everything-sriracha. In this customer spotlight, we dig in to the process behind manufacturing a unique product, getting featured on massive online blogs, as well as the pains along the way of building Sriracha2Go.
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