Curiosity, Attribution, and Psychology in Marketing Ops | Ops Cast with Andy Caron
Associated with
Andy Caron Andy Caron
Michael Hartmann Michael Hartmann
51 min read
Curiosity, Attribution, and Psychology in Marketing Ops | Ops Cast with Andy Caron

Welcome to another episode of Ops Cast by MarketingOps.com, powered by The MO Pros. In this episode, your hosts Michael Hartmann, Mike Rizzo, and Naomi Liu sit down with Andy Caron, President of Revenue Pulse, to explore the surprising connections between curiosity, attribution, human psychology, and how all of it impacts the work of Marketing Operations professionals.
In this episode, you'll learn:

✅ Why curiosity is a key trait in Marketing Ops professionals
✅ How psychology shapes better systems, processes, and team dynamics
✅ Why companies struggle with attribution and how to reframe it
✅ How AI is changing the MOPs landscape and where it's headed
✅ Leadership lessons from Andy's early career in sales