Chad McKenzie

Chad McKenzie

LinkedIn
The ultimate guide to affiliate marketing agencies for brands in 2025
Article
The ultimate guide to affiliate marketing agencies for brands in 2025
How content creators are reshaping the affiliate marketing model
Article
How content creators are reshaping the affiliate marketing model
Affiliate marketing in Canada for 2025: Expert insights for U.S. brands expanding globally
Article
Affiliate marketing in Canada for 2025: Expert insights for U.S. brands expanding globally
Creator economy vs influencer marketing: Why smart brands are making the switch in 2025
Article
Creator economy vs influencer marketing: Why smart brands are making the switch in 2025
How branded storefronts are transforming creator commerce and brand strategies
Article
How branded storefronts are transforming creator commerce and brand strategies
Beyond promotion: How creators add value through authentic affiliate partnerships
Article
Beyond promotion: How creators add value through authentic affiliate partnerships
8 influencer marketing trends for 2025: 11 experts reveal how to increase ROI with performance-driven creator partnerships
Article
8 influencer marketing trends for 2025: 11 experts reveal how to increase ROI with performance-driven creator partnerships
How B&Q's holiday influencer campaign achieved 283% of its target
Article
How B&Q's holiday influencer campaign achieved 283% of its target
Influencer-affiliate marketing strategy: how top brands boost ROI through channel integration
Article
Influencer-affiliate marketing strategy: how top brands boost ROI through channel integration
Influence to revenue: 3 proven strategies for better sales conversion
Article
Influence to revenue: 3 proven strategies for better sales conversion
Navigating influencer marketing compliance in 2025 [+ how to automate campaign regulations]
Article
Navigating influencer marketing compliance in 2025 [+ how to automate campaign regulations]
6 common mistakes to avoid during influencer collabs and what to do instead
Article
6 common mistakes to avoid during influencer collabs and what to do instead
How to recruit the right content creators for your brand
Article
How to recruit the right content creators for your brand
3 proven ways brands and creators align [+ how to stay on track]
Article
3 proven ways brands and creators align [+ how to stay on track]
5 personalized outreach tactics to bulletproof your influencer partnerships
Article
5 personalized outreach tactics to bulletproof your influencer partnerships
7 effective practices for better brand collaborations with influencers
Article
7 effective practices for better brand collaborations with influencers
7 flexible ways to pay influencers in 2024
Article
7 flexible ways to pay influencers in 2024
5 undeniable reasons to partner with nano- and micro-influencers to drive big results for your brand
Article
5 undeniable reasons to partner with nano- and micro-influencers to drive big results for your brand