Browsing Creators
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
KEY ACHIEVEMENTS Include:
✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate
✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates
✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50%
✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel
✅ Led transformation of partnership channel with 2x revenue increase
✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
Partner
SaaS Marketing & Partnerships
Find me on Twitter if you actually want to connect → @coreyhainesco (twitter.com/coreyhainesco)
All my current projects can be found on my personal site → coreyhaines.co
Partner
Marketing Manager at LeadIQ | Geek at Heart 👓
Huge tech geek specializing in search engine optimization (local and national), digital marketing and traditional media production. Continually searching for new learning experiences and developing new skill sets. Thrives in team-based environments, yet a capable independent worker and critical/creative thinker.
I have a passion for technology and various digital platforms and am an avid media consumer. I love catching up with my favorite tech blogs and twitter accounts. You can often find me at the movies or binge watching on television & Netflix. I enjoy reading a good book at the beach or chatting over a hot cup of coffee.