As CMO, I am responsible for Aprimo’s global brand and growth. This includes all Paid/Owned/Earned media, Brand Experience, Product Marketing, Industry Marketing, Influencer Marketing, Strategic Communications, Content Marketing, Analyst Relations, Alliance Marketing, Public Relations, Events, Demand Generation and Account-Based Marketing.
Aprimo is a digital asset management and work management software company. We are recognized as a Leader in Digital Asset Management (DAM), Marketing Resource Management (MRM), and Through Channel Marketing (TCMA) by Forrester Research. Aprimo’s solutions are used by organizations throughout the world to digitally transform the upstream and behind the scenes activities to get more rich content and customer experiences in market through all channels with greater agility. Please visit https://www.aprimo.com/.
Inbound marketer with 14+ years of experience in enterprise and startup environments. Deep experience in lead generation, content marketing, landing page creation and optimization, and email marketing. Proven strength in increasing brand awareness through social media, event marketing, and partnership outreach.
Areas of expertise:
✔ Content marketing
✔ Data & web analytics
✔ Audience segmentation
✔ Email marketing
✔ A/B testing
✔ Lead generation
✔ Budget management
✔ Copywriting
✔ SEO
✔ Social media
✔ Landing page creation & optimization
✔ Google Analytics
✔ WordPress
With nearly two decades of strategic leadership experience, Tammy has mastered the art of building high-performance teams within the diverse realms of DTC ecommerce, software development, oil & gas, retail, and education. Her approach intertwines effective communication, the simplification of complex concepts, and a strategic focus on customer psychology to drive growth and innovation. At the core of her methodology is the cultivation of a continuous learning culture, ensuring that her teams are always ahead in adopting industry-leading practices and technologies.
Beyond professional skills, she is deeply invested in leveraging these competencies to foster products and services aimed at enhancing mental, emotional, spiritual, physical, and financial well-being. Her passion for creating a significant positive impact is reflected in her dedication to advancing women in leadership roles and markedly improving the lives of single mothers and their families. By championing a culture of continuous learning and growth, she is not only aim to elevate organizational performance but also to contribute meaningfully to societal progress, ensuring that we’re not just excelling in business but also enriching lives.
Expertise includes: Customer and sales psychology, strategic storytelling, simplifying complex topics, and building high performing teams.
Passionate about: health and wellness, personal development, advancing women in leadership, and transforming the ordinary into the extraordinary.
Experienced professional with 20+ years of demonstrated excellence encompassing all aspects of Human Resources . Results driven in performance management, policies and procedures, labor relations, recruiting and retention. High energy which inspires others and generates enthusiasm
Strong negotiating skills with labor unions, benefits brokers, payroll providers, construction companies, operations and employees.
Effective communication style and relationship-driven leadership. Experienced in presentation development with excellent organizational skills.
Specialties: Emotional Intelligence, Diversity and Inclusion, Restructure, Strategic Business Partner
Digital Marketing Strategist | Brand Marketer | Travel Enthusiast | Public Speaker | Male Breast Cancer Awareness Advocate
Accomplished senior marketing specialist (over 15 years in digital) and multi-faceted leader with proven history of fueling revenues and business growth, along with increasing market share through strategic planning and orchestration of sales and marketing efforts. Specializing in Business Development, Partnership Marketing, Key Account Management, Strategic Product Management, and Account & Team Development. Well versed in multiple disciplines with specific proficiencies in digital marketing/advertising, event planning, and promotional marketing.
Skillful at capitalizing business networks and liaisons, while forging/refining key relationships and strategic partnerships. Able to quickly assess needs of a business, focus on strategic imperative and align innovative strategies with business objectives. Passionate about maximizing ROI through implementation of marketing and operations strategies that create unique value propositions and build customer loyalty, while utilizing brand management, direct response, and affiliate marketing expertise.
Specialties: Sales & Contract Negotiation, Account Management, Project Management, Budgeting/Forecasting, Relationship Management, Strategic Planning, Financial Analysis, Creative Writing & Design, Hiring & Supervision, Event Planning, Online Advertising, Lead Generation, ROI Management, Brand Management
Expert Search Engine Optimization (SEO) specialist with a broad technical background. Particularly interested in cutting edge SEO concepts, useability, accessibility and marketing brands through search.
Specialties
Technical Search Engine Optimization (SEO) techniques, website design, useability & accessibility, client management
INTERNET MARKETING SPECIALIST
SEO Strategies / Market Research / Design Coordination
QUALIFICATIONS
Strategic Market Planning
Newsletters, Brochures & Handouts
Search Engine Placement
Market Research & Analysis
Web Development & Management
Vendor negotiations
Direct Marketing Programs
Social Apps & Blogging
Senior SEO Analyst at Bruce Clay, Inc
Local Search expert with over 90 successful locations optimized
Active participant in Google Partners Network - Analytics
# Brand development, web site traffic growth, web site UI and advertising revenue.
Developed brand strategy and statistics systems.
# Strategic Consulting, including business plan & sales strategy development.
# Implementation of SEO/SEM strategies
Specialties: SEO, SEM, press release, article creation, keyword creation, PPC campaigns
Led and trained thousands of nonprofit social service organizations, private schools, colleges and universities, and healthcare organizations to collectively raise well over a half billion dollars.
Tammy is a fundraising strategist, AFP Master Trainer, and an inspiring international speaker. In the past 20 years she has coached, trained and led nonprofit teams to raise more than a half-billion dollars including a single gift of $27.1M.
She moved to Detroit in 2008 specifically to fundraise in the most challenging economy in the U.S. and has turned those experiences into strategies and training tools for creating transformational fundraising results in any economy.
She served as Chief Philanthropy Officer at The Children's Center in Detroit for nine years, where she led the team effort to triple fundraising results in the first three years, and double again by the time she left to focus full-time on her consulting and training firm.
Tammy currently serves as Associate Dean at the Institute for Charitable Giving founded by legendary fundraisers Jerold Panas & Bill Sturtevant. She joins other esteemed faculty to lead ICG's "Seize the Opportunity" 3-day major gifts seminars across the U.S. each year.
Tammy also serves as an Advisor with the Capital Campaign Toolkit, founded by Andrea Kihlstedt and Amy Eisenstein. Providing
When she's not speaking at conferences or fundraising, she's training and coaching her online membership community of Fundraising Transformers or leading e-courses, private workshops, and retreats through her firm, Fundraising Transformed.
In addition to being an AFP Master Trainer, Tammy is certified in Philanthropic Psychology through the Institute for Sustainable Philanthropy, and in Fundraising Management through the Lilly Family School of Philanthropy at Indiana University. She serves on the NonProfit PRO magazine Advisory Board, and has previously served as Adjunct Faculty at Indiana University, Technical Editor for Wiley Publishing's “Fundraising for Dummies" third edition, and served on Nonprofit Quarterly's Editorial Advisory Board. She's been named among the "Top 20 Fundraising Experts in the U.S." by Philanthropy Radio.
To explore the possibility of working together email me at tammy@fundraisingtransformed.com
Specialties: Public Speaking, Fundraising Strategy, Fundraising Training, Fundraising Effectiveness Assessments, Major Gift Fundraising, Donor Retention, Board Development, and Case for Support writing.
Deep understanding of the commercial and economic aspects of developing large energy projects with focus in E&P working in the UK and internationally. Vast experience in various oil and gas contract regimes, including deep understanding of PSC and Tax and Royalty agreements. Excellent economic modelling and analysis skill base; solid upstream technical understanding from a commercial perspective; an eye for project value drivers and extensive experience in planning and performance management.
Exposure to downstream fuels value chain through operation role in the BP European logistics performance management team.
Naturally inclined to lead and motivate, not afraid to face challenges; hard-working and ambitious, continuously striving to become a better individual and an inspiring professional; passion to discover new cultures has led to a variety of international and culturally-diverse experiences.
Specialties: Economic modelling; Financial Decision Making; Contractual relationship compliance; Negotiations; Strategy; Deep E&P Commercial expertise (PSAs and tax royalty regimes); Planning & Performance Management.
Exceptional communication and presentation skills; Short and long term delivery record; influencing positive outcomes; team work and developing others; Strong Analytical skills; Taking the Lead.
Languages - Fluent in English, Urdu, Hindi, Punjabi and basic Spanish & basic French
Chief Executive Officer at ACPC Life Services and Women's Clinic
Currently working as CEO at ACPC Life Services and Women's Clinic founded in 1984. ACPC Women’s Clinic is a medical clinic that provides support, education and counsel to individuals facing decisions about sexuality, relationship and pregnancy issues. All of our services are free thanks to the generous support of many individuals & businesses in our community who recognize the need for a safe support system for individuals making important decisions related to their sexual health and unplanned pregnancies. At A Caring Pregnancy Center, panic and confusion are dispelled as teens, women and men are surrounded by respect and love. We offer a wide variety of classes and small groups that are designed to help YOU succeed in relationships and in life. All of our classes are available in either a group OR one-on-one setting and we can always work around your schedule to fit your unique needs.
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