I am the Founder and a Director at Profound (www.profound.digital) and we help businesses use insight to build great customer experiences, make smarter technology choices and prepare their teams for digital transformation. ◾️ Why Profound? ◾️ Our people make us stand out. Our high calibre team has an impressive background of success working with many well-known B2C, B2B and D2C businesses. We advise, we design and we build great digital experiences that return value fast. ◾️ Recent achievements ◾️ • We have won DXA Gold awards for the Best Online User Experience and the Best Digital Transformation • We achieved a 67% growth in ecommerce profit for protyre.co.uk after we replatformed them • We replatformed planetorganic.com in under 90 days • We replatformed Interflora.co.uk onto a headless best of breed stack in under 10 months Check out or website for more Client Stories. ◾️ Who we work with ◾️ We enjoy working with mid-size and enterprise scale businesses to solve design or technology challenges in a strategic way. The typical challenges we help with include: • Our business is not customer focused enough • Our technology is hindering our ability to grow • Our teams need help to modernise their ways of working and become more digitally focused • Our business does not or cannot use data to make decisions • Our market share online is shrinking ◾️ Our key services ◾️ Experience Design • Service design & Customer journey mapping • Digital product design (UX & UI) • User research, usability and accessibility testing Digital Consulting • Technology advice and platform selection (PIM, DAM, ecommerce, CMS, OMS) • Product strategy and road mapping • Data strategy and insights • Business readiness and change management Digital Transformation • Ecommerce replatforming • CMS replatforming • Systems integration Digital Acceleration and Optimisation • Conversion rate optimisation (CRO) • Continuous improvement • Digital upskilling and training ◾️ A selection of Clients we have helped to date ◾️ B2C • Interflora • Planet Organic • Micheldever Tyres • Majestic Wine • WE Fashion B2B • Computacenter • LGC Genomics • Jewson • Horizon Platforms • Accenture D2C • Unilever • Saint Gobain • Heineken • Marshalls • Jeld-Wen ◾️ How can we help you? ◾️ If you think we can help with any type of digital, customer experience or technology challenge please do connect with me (on LinkedIn), or book a chat with me: https://calendly.com/profound-digital/intro-chat-with-tim-at-profound

I am a dynamic, driven, trustworthy professional trained and successful in marketing, communications, content creation, and sports. I am most interested in sales, marketing, communications, and leadership. I began working in communications when I was 16, taking on a volunteer role for my local newspaper. I've had stints with multiple news media publications, working for online blogs and newspapers including the Dayton Daily News. I then changed career paths starting with an internship with Aflac, where I finished as the No. 1 sales intern in the North Territory (ranging 11 states). I then continued to pursue development as an intern with ProdPerfect, a company with tens of millions of dollars in private investments and an established insurance brokerage, VanVleet Insurance. During this time, I continued working in social media management, content creation, business development, and sales. These experiences prepared me for the real world, as I have accepted a position with Side Effects, Inc. (now Power Ad Company) the industry leader in school fundraising. From there, I moved to Cognism, a lead generation and intent platform that provides rich contact data for key decision makers and insights into when companies are in the market for your offerings. I have experience in writing and editing, social media management, sales, customer relationship management, leading teams, and more business-related activities.

Veteran product leader with a track record of incubating growth drivers and establishing their product teams. Come join us at Narvar where this will be your day-to-day experience. Experienced in: - Leading teams to ship innovative products under resource-constrained conditions - Defining long-term product vision while identifying short-term win opportunities - Establishing product development teams to institutionalize innovations that work - Building company-wide GTM coalitions to yield incredibly successful launches - Growing products over the long-term to become major market successes Please contact me at tim.moots@gmail.com.

Tim Natividad is the US Head of Enterprise Sales at TikTok. His team is responsible for performance advertising, Reach and Frequency buying, and Creator-led marketing opportunities for all major US Fortune 500 companies and large Agency holding companies in the US. In short, the team helps advertising customers make TikToks, not ads, particularly at a time when audiences value authenticity over traditional advertising. Natividad joined TikTok in 2021. The entirety of his career has been spent in digital media and prior to his time at TikTok he held previous leadership positions at Roku, Amazon, and Google. At Roku he enabled the growth behind the launches of Disney Plus, Peacock, Discovery Plus, HBO Max, and Paramount Plus. He joined Amazon in 2015 and led the Global Search and Performance Advertising business to enable revenue growth for CPG and Consumer Electronics industries along the secular shift to e-commerce buying. He is a member of the IAB’s Digital Video Board and contributes to TikTok’s involvement in the Digital Content NewFronts. Natividad also serves as a judge of the American Advertising Federation’s Hall of Achievement and the Association of National Advertising’s B2 Awards. With pit stops in Texas, Rhode Island, Cambodia and New York, Natividad currently lives in Los Angeles with his two dogs, wife, and daughter. •Member of executive management team for privately-held and public companies •Led senior-level go-to-market marketing solutions for B2C clients •Global operating experience in sales, leading development-stage sales initiatives, and structuring complex transactions •Extensive relationships with senior executives in leading AdTech, StreamingTV, e-commerce, and digital companies Specialties: Sales, Client Services, Account Management, Performance Marketing, CTV, OTT, E-Commerce Advertising, Search Engine Marketing, Analytics

I am a UX researcher and specialist focused on the integration of UX across businesses and management. Therefore, I not only conduct research on the current state of UX but also educate professionals from around the world on how to further enhance the integration of UX into businesses - from start-ups to Fortune 500 organizations. Follow me to stay up to date with the journey of UX and to frequently receive content about new discoveries in the world of UX.

Do you have Analytics & Tracking questions? Write me a message right now.... I'm curious to learn more about your tracking scenario and your questions. I can help you to set up, refine, update or extend your current tracking & analytics system. We can join data from your different data source to create powerful user profiles for high performance targeting campaigns. 8 years product development experience. Set up various tracking systems with Google Analytics, Mixpanel, Kissmetrics and some more. Create reports that help stakeholders to make better decisions based on data.