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Choosing External Data Sources: 4 Characteristics to Look For
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The Skai 5: Five Questions with Moran Samuel on Overcoming Adversity
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Extracting Market Intelligence from Ecommerce Websites: It's a Jungle Out There
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Life Without Multi-Touch Attribution: How Your Marketing Measurement Program Will Change Under Incrementality
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Gopuff Ads Reach Consumers Looking for Convenience
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10 Expert Answers to Marketer Questions from the 'Get Primed for Prime Day' Skai Webinar
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Monthly Paid Media Spend Snapshot – January 2022
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A Day in the Life of a Measurement Marketer Using Incrementality Testing (vs. Multi-Touch Attribution), Part 2
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[Watch the Webinar] Winning on Amazon
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Looking Ahead with Skai: Paid Social Trends for 2022
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What is Modern Market Intelligence?
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Should You Use Amazon Dayparting Strategies for Advertising?
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The Skai 5: Five Questions with M&C Saatchi Performance on Why 'Action Planning' is Key to Today's Marketing
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The Next Consumer Trend is Hiding in Plain Sight. Here's How to Find It
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Marketing Measurement Cannot Be Reliant on Individual Customer Journeys: Incrementality is the Fix
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Why Amazon PPC Automation is Critical to Success
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The Skai 5: Five Best App Marketing Strategies You Need to Implement Today
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Paid Search Bid Strategy A/B Testing Done The Right Way
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The Single, Most Important Difference Between Incrementality and Multi-Touch Attribution (MTA)
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Cyber 5 2021: Black Friday Eclipses Cyber Monday for the First Time
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Looking Ahead with Skai: App Marketing Trends for 2022
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Putting Incrementality Measurement Into Action: How to Figure Out What to Test
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A Day in the Life of a Measurement Marketer Using Incrementality Testing (vs. Multi-Touch Attribution), Part 1
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Amazon Brand Aggregators Are Betting $13 Billion That They Can Sell on Amazon Better Than You
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4 Questions to Ask Yourself When Changes in Consumer Data Tracking Occur:
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Digital Retail Marketing As We Near the End of COVID-19
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What's Going to Happen with Multi-Touch Attribution in a Cookieless World?
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Market Intelligence vs. Market Research: What's the difference?
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Looking Ahead with Skai: Retail Media Trends for 2022
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The 10 Key Market Intelligence Data Types Brands Should Focus On Right Now
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The 4 Ingredients of a Best-in-Class Incrementality Measurement Practice
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What's Your Marketing Measurement Plan Against These 4 Data Deprecation Trends?
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What's Hot? What's Not? What's Next? Insights for Frozen Foods Brands by Skai
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What's Hot? What's Not? What's Next? Insights for Skincare Brands by Skai
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Monthly Paid Media Spend Snapshot – December 2021
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The Skai 5: Five Questions With Skai's Guy Cohen, Chief Product Officer, Market Intelligence
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How to Make Your Amazon Sponsored Products Ads Successful
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What's Hot? What's Not? What's Next? Insights for Women's Fashion Brands by Skai™
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Bid Optimization 101: Set Bids Based on Results, Not Clicks
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Consumer Insights in Action: How Consumer Trends Predict the Next Big Product
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How Effective Taxonomies Transform Big Data Into Actionable Insights
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MeetSocial Group Boosts Efficiency of Google App Campaigns and Facebook Ads with Skai
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What's Hot? What's Not? What's Next? Insights for Coffee Brands by Skai™
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Apple Search Ads: The Skai 5's Five Things to Know
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Marketing Statistics: Consumers Are 70% Likely to Convert With Retargeting
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The CPG Data Gap: 4 Critical Areas of Need for Marketers
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Manage Audiences Across Publishers with Skai's Audience Manager
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Maximize Social Ad Spend While Saving Time With Skai's Audience Bid Multipliers
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What's Hot? What's Not? What's Next? Insights for Women's Shoe Brands by Skai
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The Skai 5: Five of the Best Social Media Campaigns of 2021 (So Far)
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If You Knew How Prime Day 2021 Would Turn Out, How Would You Change Your Plan?
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What is a Retail Media Network and How it Can Help Your Brand?
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The CPG Data Gap: 3 Types of Data Marketers Need for Retail-intelligent Advertising
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Pinterest International Ads Are Now Supported in 29 Countries
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Monthly Paid Media Spend Snapshot – November 2021
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How to Scale with Lookalike Audiences For Facebook Ads & More
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Skai Integrates with Amazon Attribution to Help Brands Scale Closed-Loop Cross-Channel Measurement and Optimization
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Marketing Experiments: Leading the Way to Transformative Marketing
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Wren Kitchens Leverages TV Signals for Amplified Social Success
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The latest addition to a strong go-to-market strategy: Key Opinion Leader content
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What's Hot? What's Not? What's Next? Insights for Pet Food Brands by Skai
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Automated Marketing Tools for Dayparting: 3 Options to Consider
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Marketing Measurement BEFORE the Campaign? Yes, You Must Do This
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Why Ecommerce Channel Advertising (ECA) Should Be Part of Your Marketing Strategy
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What's Hot? What's Not? What's Next? Insights for Baby Care Brands by Skai™
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What's Hot? What's Not? What's Next? Insights for Wearables Brands by Skai
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Data-Driven Marketing: The Secret is a Test-and-Learn Culture
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What's Hot? What's Not? What's Next? Insights for Snack Brands by Skai
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The Skai Black Friday Amazon Ads Checklist
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5 Ways the Evolution of Retail Has Changed the Game Forever
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[WATCH] Five D2C Challenges Brands Should Consider Before Going Direct-to-Consumer
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Master Full-Funnel Social Advertising
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What's Hot? What's Not? What's Next? Insights for Cell Phones Brands by Skai
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What's Hot? What's Not? What's Next? Insights for Baking Brands by Skai
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Zinus Engages Skai's Strategic Consulting Team to Create a Framework for Driving Share of New Categories on Amazon
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Market Intelligence for Amazon Advertisers
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The Four Pillars of a Test-and-Learn Organization
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Monthly Paid Media Spend Snapshot – October 2021
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Using Third-Party Audiences in Social Advertising
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A Quick Primer on Pinterest Ad Formats
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Make the Most of Your Amazon Marketing Strategy
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Amazon Advertising Strategies 101
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Use Remarketing to Impact Every Step of the Customer Journey
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2021 Publisher Holiday Trends: Amazon
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Skai Portfolio Optimization
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Monthly Paid Media Spend Snapshot – September 2021
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The Skai 5: Five Questions with Jake Hewlett on What It Takes to Succeed Today on Amazon
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The Skai 5: Five Ways to Segment Your Facebook Audiences
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Monthly Paid Media Spend Snapshot – August 2021
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Key Takeaways from the Skai Q1 2020 Quarterly Trends Report
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Skai Summer College Internship Program Helps Students in the Community Explore Opportunities in Tech
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Microsoft Advertising's Shopping Campaigns for Brands
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Immersive Stories Ads on Skai
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5 Questions with Reckitt's Ganesh Sivakumar
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Marketing Metrics: Video Advertising Spend to Increase More Than 60% by 2023
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